Amperity stories - Page 2
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Amperity named a leader in today's modern marketing stack
Tue, 3rd Oct 2023
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data analytics
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martech
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cdp
Amperity has been recognised as a Customer Data Activation Leader in Snowflake’s Modern Marketing Data Stack Report.
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Virgin Atlantic chooses Amperity for AI transformation
Mon, 11th Sep 2023
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martech
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data analytics
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cdp
Virgin Atlantic has selected Amperity to deliver AI-powered unified customer profiles built on a first-party data foundation.
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Shiseido partners with Amperity to accelerate first-party data strategy
Fri, 4th Aug 2023
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data analytics
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paas
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data science
The Prestige beauty company deploys a customer data platform to democratise data, deliver personalised customer experiences and increase agility.
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Amperity Named 2023 Databricks Built on Partner of the Year
Tue, 11th Jul 2023
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data analytics
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martech
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partner programmes
Amperity, the enterprise customer data platform, has been awarded the 2023 Built on Partner of the Year Award by Databricks, the Data and AI company.
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Navigating the new generation of targeting, privacy and paid media
Fri, 23rd Jun 2023
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cybersecurity
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data privacy
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amperity
Not only are consumers increasingly dissatisfied with the creepy factor of targeted ads, but they’re also opting out of third-party tracking.
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Forever 21 selects Amperity for its first-party data strategy
Thu, 8th Jun 2023
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data analytics
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paas
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cx
With Amperity, Forever 21 will be able to reach more consumers while enriching advertising campaigns through customer insights.
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Amperity’s AI solution solves third-party data dilemma
Tue, 23rd May 2023
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martech
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data analytics
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cdp
Amperity demonstrates how its AI solution can help solve the third-party data dilemma for marketers leveraging paid media campaigns in a cookieless era.
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Arktic Fox and Amperity reveal main concerns for marketers
Wed, 3rd May 2023
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digital transformation
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data analytics
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martech
Australian brands are tackling the turbulent economic climate with privacy requirements, digital transformation and investment in customer data platforms.
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Toyota dealer group Servco leverages Amperity’s CDP solution
Fri, 21st Apr 2023
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data analytics
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cx
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martech
Servco is leveraging Amperity to obtain a better overview of its customers and drive better insights at top speed.
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Amperity is helping Authentic get more from its data
Fri, 14th Apr 2023
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cx
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data analytics
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martech
Amperity teams up with Authentic Brands Group to activate data from multiple touchpoints for stronger customer profiles.
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Amperity chosen to maximise MillerKnoll's omnichannel data
Thu, 16th Mar 2023
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martech
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data analytics
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omnichannel
The company needed a comprehensive solution to meet the evolving preferences and behaviours of consumer shopping.
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Premium lifestyle brand elevates customer experience with Amperity
Tue, 21st Feb 2023
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cx
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data analytics
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martech
Amperity has announced Rhone has selected Amperity as the critical foundation to maximise the value of its omnichannel customer data.
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Amperity makes two new appointments to bolster APAC presence
Thu, 9th Feb 2023
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cx
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data analytics
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martech
Customer data platform Amperity appoints Rian Smith as New Business Director and Sam Bessey as Lead Solutions Consultant to strengthen Asia Pacific presence.
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Is your dirty data messing with business productivity?
Thu, 19th Jan 2023
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data protection
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deloitte
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roi
Everyone knows that dirty data messes with customer experience. But what about employee productivity and business performance?.
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Amperity to help Reckitt maximize and scale first-party data
Wed, 14th Dec 2022
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cx
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data analytics
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martech
The global consumer products company behind Lysol, Air Wick and Enfamil deploy a customer data platform to build long-term customer loyalty and drive revenue.
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Amperity announces marketing and advertising support for AWS
Thu, 8th Dec 2022
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data analytics
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digital transformation
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hyperscale
AWS empowers advertisers and marketers to reinvent workloads with solutions to improve audience and customer data management.
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Leadership team expansion at Amperity with new CPO
Fri, 18th Nov 2022
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hcm
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payroll systems
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f5 networks
Amperity, the customer data platform, has hired Seema Kumar as its new Chief People Officer and Megan McDonagh as Chief Marketing Officer.
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Amperity strengthens its leadership team with two new hires
Wed, 16th Nov 2022
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digital marketing
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leadership
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employment
Amperity has welcomed a new Chief Marketing Officer and Chief People Officer, strengthening its leadership team.
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2023 Trends: Future proof your loyalty program with a data-driven strategy
Mon, 14th Nov 2022
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data analytics
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digital transformation
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uber
Loyalty programs are crucial for travel, hospitality, and quick-serve brands. But why are so many getting it wrong?.
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Amperity appoints Billy Loizou as Asia Pacific area vice president
Fri, 26th Aug 2022
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martech
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data analytics
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cdp
Amperity expands into APAC market, appoints Billy Loizou as VP to lead sales and marketing efforts and help brands use customer data for growth.