TechDay New Zealand - Aotearoa's technology news network

Circana stories

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Circana forecasts retail growth opportunities for 2025
3 days ago
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martech
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social media
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data insights
Circana's 2025 economic outlook reveals easing pressures on Australia's retail sector, highlighting growth opportunities and the role of technology and AI.
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Endeavour Group contributes to supplier transparency through Circana’s Complete Liquor tool
Mon, 16th Sep 2024
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transparency
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wine
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endeavour group
Endeavour Group has launched a data tool named Complete Liquor to enhance supplier transparency, debuting it at Sydney's Supplier Summit.
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Social platforms key for brands to drive growth, says Circana
Thu, 22nd Aug 2024
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ar, vr & metaverse
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youtube
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instagram
Circana's new report reveals social e-commerce as a key driver in accelerating consumer purchases, emphasising the importance of data and personalised experiences for brands.
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Agencies welcome Google cookie delay; Circana data crucial
Tue, 13th Aug 2024
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google
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digital marketing
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advertising
Google’s delay in removing third-party cookies offers temporary respite for agencies. Circana emphasises the need for precise data, launching Audiences for Australia to help optimise campaigns.
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LiveRamp set to launch its new marketing platform in the APAC market
Fri, 8th Mar 2024
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martech
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market
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liveramp
LiveRamp is set to launch its newest generation platform in the APAC market, aiming to enhance the end-to-end marketing lifecycle with features such as a simplified user interface, cross-cloud interoperability, and a partner marketplace.
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Circana launches Liquid Data Engage, a novel platform for retailers
Wed, 21st Feb 2024
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data analytics
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ai
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bi
Circana has launched Liquid Data Engage, a revolutionary platform for retailers, seamlessly integrating fragmented data assets into a user-friendly interface.
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MikMak revolutionises eCommerce with enhanced 3.0 platform and new partnerships
Wed, 20th Dec 2023
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partner programmes
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digital marketing
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sales
MikMak boosts eCommerce with an upgraded 3.0 platform, featuring new tools and partnerships to streamline online shopping.