Creativity stories

Ben Bray of Nakatomi warns that over-reliance on AI may lead to mediocrity, advocating instead for its use to foster creativity in business.

Optimizely has launched new AI agents within its Opal assistant to revolutionise marketing workflows, enhancing productivity and creativity for teams.

Twilio has honoured 16 startups at the 2024 AI Startup Searchlight Awards for their innovative use of Twilio's tools to enhance customer engagement.

At GitHub Universe 2024, the platform unveiled a multi-model Copilot and GitHub Spark, aiming to empower 1 billion developers through AI tools.

Apple has unveiled its latest iMac featuring the M4 chip and enhanced AI capabilities, promising stunning speeds and vibrant colour options.

Daniel Hakim, founder of CUB, urges Australian business owners to revive face-to-face networking, highlighting its role in fostering trust and creativity.

Adobe has unveiled free access to its drawing app Fresco on its fifth anniversary, enhancing features with new animation tools and Apple Pencil support.

As creativity gains importance in the workplace, the question arises: should Creative Directors be appointed to Boards to drive organisational success?.

ASUS unveils the Zenbook S 14, a revolutionary AI-powered laptop designed for creativity and productivity, weighing just 1.2kg and lasting up to 27 hours.

A new study reveals that 46% of Wazoku's network have adopted Generative AI to drive innovation, showcasing its pivotal role in creative processes.

HP's Work Relationship Index finds only 27% of Australian workers have a healthy work relationship. AI usage has more than doubled, yet training gaps and job security fears persist.

Samsung debuts the Galaxy S24 FE smartphone and Galaxy Tab S10 series tablet in New Zealand, set for release on 4 October 2024.

Samsung's Galaxy Tab S10 showcases innovation and elegance with AI-ready S Pen, mesmerizing AMOLED display, and sleek design, setting a new tablet benchmark.

Microsoft launches AI Academy in Australia and New Zealand, set to enhance AI skills and adoption across various industries, following a successful pilot phase.

As generative AI transforms industries, the focus shifts from fear of job loss to the need for workforce upskilling. Organisations must prepare staff to harness GenAI's potential.

AI's integration in personal computing sees a transformative year. MSI's AI laptops promise faster, secure processing and energy efficiency, reshaping user experiences.

AI is reshaping Kiwi businesses with Meta's AI tools across Facebook, Instagram, and WhatsApp, offering smarter solutions for marketing, customer service, and data insights.

A new APRA AMCOS report reveals AI could jeopardise 23% of music creators' revenues in Aus and NZ by 2028, risking AUD $519 million, and urges regulatory action.

Google Australia unveils new AI tools, including Gemini in Classroom and Gemini Academy, to boost education at the EduTech conference in Melbourne.

Canva has acquired Leonardo.AI to enhance its AI content production capabilities. This move aims to integrate Leonardo's technology into Canva's design tools, benefiting 190 million users.