Market research stories
Willis launches Zest Insurance digital platform for Australian SMEs
Last week
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digital transformation
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cx
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martech
Willis launches Zest Insurance, a digital platform offering tailored, fully online insurance solutions to Australian SMEs, starting with admin and support sectors.
Data diode market to reach USD $919.29 million by 2034
Last week
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firewalls
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digital transformation
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network security
The data diode market is set to nearly double to USD $919.29 million by 2034, driven by rising cyber threats and regulatory demands across sectors.
UK marketers lead in AI adoption while retaining creative control
Last week
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martech
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cdp
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genai
UK marketers lead global AI adoption at 84%, saving time and boosting creativity while retaining human control over outputs, says HubSpot report.
Mercury launches Qual at Scale for richer, faster surveys
Last week
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ai
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data collection
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nlp
Mercury Analytics unveils Qual at Scale, merging broad surveys with deep interviews using AI for richer insights at costs like traditional quantitative research.
Deputy names Ciaran Hale as Chief Technology Officer to drive AI
Last week
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data analytics
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digital transformation
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genai
Deputy has named Ciaran Hale as Chief Technology Officer to spearhead AI innovation and enhance technology for shift-based businesses globally.
KX & NVIDIA launch AI Banker Agent to boost global trading
This month
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data analytics
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rpa
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risk & compliance
KX and NVIDIA have launched the AI Banker Agent, an AI system designed to enhance real-time decision-making and client service in global trading markets.
APAC Retailers Embrace AI Amid Shifting Consumer Preferences
This month
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digital transformation
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fintech
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martech
Over a third of APAC consumers now use AI for shopping, boosting convenience and new brand discoveries, says Adyen's 2025 report.
Pureprofile unveils Datarubico to streamline research insights
Last month
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saas
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data analytics
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digital transformation
Pureprofile launches Datarubico, a self-serve platform offering brands greater control and cost-efficiency in research insights and sample management.
Nexxen unveils AI assistant to speed up campaign planning
Last month
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martech
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cdp
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genai
Nexxen launches nexAI assistant, using generative AI to transform campaign planning by swiftly converting consumer data into actionable strategies.
European brands shift eCommerce strategies beyond Amazon in 2025
Last month
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digital transformation
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supply chain
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ecommerce
Nearly 80% of European brands plan to expand eCommerce beyond Amazon in 2025, embracing hybrid models amid rising costs and operational challenges.
AI shopping adoption in Canada grows 44% in one year
Last month
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fintech
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ai
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shopping
Adyen's report reveals 36% of Canadian consumers use AI for shopping, a 44% rise, with over half open to future AI-assisted purchases.
Chorus boosts NZ business fibre with new 1Gbps option, faster fixes
Last month
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uc
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digital transformation
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financial systems
Chorus unveils a 1Gbps symmetrical fibre plan for NZ businesses, enhancing speeds and restoration times to boost digital productivity.
Qual at Scale: Unlocking the “Why” at a Whole New Level
Last month
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cx
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martech
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ai
Mercury Analytics launches Qual at Scale, an AI-driven tool offering in-depth qualitative research at survey scale for rapid, detailed consumer insights.
Finance pros boost productivity with AI but face ROI doubts
Last month
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digital transformation
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fintech
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data privacy
Two-thirds of finance pros in the UK and US use AI daily to boost productivity, yet many struggle to measure its ROI effectively, says new Emburse report.
Misalignment over AI adoption hampers UK mid-market growth
Last month
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cx
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martech
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ai
New research reveals a UK mid-market misalignment between IT and Business leaders on AI investment, hindering growth and productivity prospects.
Acuity launches Agent Fleet AI to boost efficiency for banks
Thu, 1st May 2025
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digital transformation
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fintech
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rpa
Acuity Knowledge Partners launches Agent Fleet, an AI platform designed to boost efficiency for banks, asset managers and private equity firms without more staff.
Major brands to boost investment in loyalty programmes
Wed, 9th Apr 2025
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crm
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digital transformation
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cx
A study by Apadmi reveals that 67% of major brands plan to elevate investments in digital customer loyalty programmes over the upcoming year.
Open-source AI gaining popularity among young developers
Wed, 9th Apr 2025
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llms
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software development
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ai models
A new Stack Overflow survey reveals 82% of global developers are now familiar with open-source AI, with younger developers leading the charge.
Open-source AI gains favour among new developers globally
Tue, 8th Apr 2025
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open source
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ai
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software development
A Stack Overflow survey reveals 82% of global developers are engaging with open-source AI, highlighting its rising significance for younger professionals.
Contentful enters DXP market with new AI features, partners
Fri, 4th Apr 2025
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digital transformation
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cx
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martech
Contentful has launched new features and partnerships to enhance its content management system, marking its entry into the fast-evolving Digital Experience Platform space.