Mobile gaming stories

UK publishers are at the forefront of diversifying mobile gaming ad spend, outpacing competitors by strategically tapping into emerging global markets.

Apple has unveiled the iPhone 16e, a more affordable addition to its iPhone 16 range, boasting high-performance features and enhanced durability.

Hamburg-based adjoe has launched new offices in Singapore and Tokyo, marking its ambitious entry into the Asia-Pacific market following a EUR €100 million funding round.

Samsung has unveiled the Galaxy S25 series, featuring AI advancements, enhanced camera capabilities, and robust security, now available for pre-order.

Acer has unveiled its Nitro Mobile Gaming Controller, a foldable device set to elevate mobile gaming, launching in Australia in 2025.

AMD has launched its latest Ryzen processors, including the 9950X3D and 9900X3D, enhancing gaming and AI performance across platforms.

Crunchyroll, Aniplex and PlayStation Productions are set to produce an anime series based on the acclaimed game Ghost of Tsushima, premiering in 2027.

AMD has unveiled a new range of processors in collaboration with Dell. These processors boost AI and gaming capabilities and feature advanced on-device tech.

New research reveals UK Gen Z students have upped their gaming spend by 21% to GBP £48 monthly, contributing to GBP £3.4 billion annual sales.

ASUS unveils the all-new, redesigned ROG Phone 8 series in Australia and New Zealand that aims to redefine mobile gaming, boasting enhanced AI-powered features, high-performance components, and a design that combines sophistication and power.

Sony partners with renowned esports team, Fnatic, to launch INZONE Buds, wireless gaming earbuds with 12-hour battery life and AI-assisted mic technology, providing an unrivalled immersive audio experience.

Uswitch unveils the top 10 most reliable refurbished mobiles for 2023, with Samsung Galaxy S21 Ultra leading the list.

Mobile game publishers are not aligned with mobile industry’s evolution towards consent, despite brands increasingly insisting on using only compliant data.

Minecraft: Pocket Edition is the most searched for and most cheat-searched mobile game, according to a study by Mozillion.

Marketing analytics platform Adjust has released a new report that finds mobile app growth is up by 31% in 2021.

Gaming industry to reach $200bn worldwide by 2023, with 38% of the global population being gamers, according to Newzoo. Mobile gaming dominates.

The video gaming industry will see a yea-on-year growth in revenue of 9.3 overall - primarily due to lockdown restrictions keeping people isolated and bored.

The video game industry is thriving during the pandemic as seen in global sales and user spikes, but console manufacturers face tough challenges ahead.

Binge gaming sessions last an average of over four hours, with young gamers aged 18-25 averaging over six hours, according to LimeLight Networks.

Zynga soft launched the game in ‘select markets’, with plans to roll out the game worldwide – but for some, it might be a bit of a wait.