Online Campaign stories
Jellyfish unveils AI media platform to boost marketing speed
Last week
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digital transformation
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martech
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genai
Jellyfish has unveiled an AI-driven media platform aimed at revolutionising in-house marketing, promising a 65% cut in campaign launch times.
Kentico unveils AIRA, its AI-driven marketing solution
Last month
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martech
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ueba
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cdp
Kentico has unveiled AIRA, an AI-driven marketing tool designed to seamlessly integrate with existing workflows, streamlining tasks and boosting content creation.
AdZ Basket unveils AI-driven ad platform in Singapore
Last month
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paas
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digital transformation
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martech
AdZ Basket has launched its innovative AI-powered advertising platform, AdZ Basket OOH, in Singapore, merging Out-of-Home and digital ads for enhanced campaign effectiveness.
Shirofune integrates LinkedIn Ads into ad platform suite
Wed, 29th Jan 2025
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devops
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martech
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commerce systems
Shirofune has integrated LinkedIn Ads into its platform, enabling efficient campaign management alongside major ad platforms like Google and Facebook.
Equativ updates Maestro platform for better ad management
Mon, 27th Jan 2025
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cleantech
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advertising
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sustainability
Equativ has unveiled its revamped curation platform, Maestro, enhancing campaign management with new features for superior ad placement and brand safety.
T-Mobile acquires Vistar to revolutionise DOOH sector
Wed, 22nd Jan 2025
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customers
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advertising
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digital media
T-Mobile has acquired Vistar Media for USD $600 million, aiming to innovate the digital-out-of-home advertising sector by merging technologies and insights.
DoubleVerify's new APAC guide to boost advertising ROI
Thu, 29th Aug 2024
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advertising
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social media
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fraud
DoubleVerify's guide offers APAC marketers enhanced tools for digital advertising ROI by focusing on media quality metrics, addressing gaps found in a recent WARC report.
Oracle enhances Fusion Cloud CX with Guided Campaigns for marketers & sellers
Thu, 21st Sep 2023
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cx
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martech
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ai models
Oracle announces new features for its Oracle Fusion Cloud Customer Experience platform to improve collaboration between marketing and sales teams.
LinkedIn investigates role of CMOs in business recovery and success
Fri, 18th Nov 2022
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digital marketing
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cmo
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linkedin
74% of C-suite leaders in APAC feel pressure to prove greater short-term ROI on marketing campaigns, rising to 89% in Singapore, says LinkedIn study.
New ASB campaign helps young people better understand money
Wed, 6th Jul 2022
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devops
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apm
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software development
ASB is helping 18 to 24-year-olds take advantage of financial possibilities and better understand the world of money.
ESET launches campaign to make the internet safer for children
Fri, 20th Sep 2019
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online safety
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online campaign
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mental health
ESET has launched its Safer Kids Online campaign, which is designed to improve education around child safety online for both parents and their children.
Online projects to raise awareness this Road Safety Week
Mon, 8th May 2017
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#slowdown
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online campaign
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road safety
Road Safety Week in New Zealand encourages schools to go online to raise awareness of the dangers of speeding near schools #SlowDown.