TechDay New Zealand - Aotearoa's technology news network

Online marketing stories - Page 2

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Facebook ban serves as stern warning for marketing firms
Mon, 14th Jan 2019
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martech
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facebook
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digital marketing
Facebook has banned a digital marketing group in the Philippines from its platform after the agency allegedly violated spam and misrepresentation policies.
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Hootsuite's five social trends marketers should take note of
Fri, 7th Dec 2018
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cx
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martech
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social media
These trends should keep marketers, customer experience leaders, social media professionals and executives awake at night.
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Melbourne IT ups SMB marketing push with WME Group acquisition
Tue, 2nd May 2017
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management
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digital marketing
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smb
Melbourne IT plans increase its SMB managed marketing play with a $39 million acquisition of digital marketing solutions company WME Group.
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One of world’s largest hybrid cloud deployments makes huge savings
Mon, 13th Feb 2017
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hybrid cloud
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datacentre infrastructure
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online marketing
​Snapdeal, India’s largest online marketplace, has reported incredible savings from the use of their hybrid cloud platform.
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The Instillery drives global growth with new COO
Wed, 9th Nov 2016
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partner programmes
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management
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leadership
Fast-growing cloud service provider, The Instillery, appoints new COO, Jamie Wallis, to lead operations and global expansion.
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Social media superstar: How one Kiwi teen has taken online entrepreneurship to soaring heights
Tue, 1st Nov 2016
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social media
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entrepreneur
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online marketing
Age is no barrier for young entrepreneur Rachel Ji, who has used social media to launch her own successful business.
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How can you optimise the speed of your eCommerce site?
Tue, 14th Jun 2016
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martech
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shopping
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online marketing
Today, there are a number of platforms that provide users with more dynamic, robust and interactive eCommerce experiences than ever before.
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Ignore online video in your marketing strategy at your own peril
Tue, 26th Jan 2016
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digital entertainment
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video solutions
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video
Need a solution for fiscal flatlining? A slow new year can cripple a business, which is why it's the best time to consider a marketing strategy.
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Kiwi-based marketing firm looking for partners to help SMBs online
Thu, 27th Aug 2015
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smb
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online marketing
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amplifier
Cloud-based marketing firm Amplifier is reaching out to marketing agency partners to help SMBs maximise the benefits the online environment.
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Gartner: Many CEOs say Digital, but think E-business
Thu, 24th Apr 2014
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iot
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ecommerce
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mobile apps
Technology is crucial for business growth, but CEOs lack understanding of digital business, warns Gartner's CEO survey.
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Secrets to launching a successful side-business
Wed, 8th Jan 2014
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social media
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blogging
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linkedin
Side-gigs, from blogging to web design, are key to thriving in today's economy. Discover how to leverage your skills and network for entrepreneurial success.
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ARANZ GEO improves international footprint with double scoop
Mon, 18th Feb 2013
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crm
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software development
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aranz geo
ARANZ Geo enhances global presence by appointing Richard Ertel as operations manager and Bonnie Struthers as Key Accounts manager.
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Online marketing tripping up SMEs
Mon, 23rd Apr 2012
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data analytics
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cx
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martech
Tactix warns Kiwi SMEs are squandering marketing budgets on poorly planned online campaigns, emphasising the urgent need for better-aligned strategies.
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To telemarket or not to telemarket
Mon, 23rd Apr 2012
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it training
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telemarketing
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sales
Online marketing is on the rise, but the personal touch can still be a cost-effective way to produce confirmed results.
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Optimizer HQ hires marketing officer in post-float push
Tue, 13th Dec 2011
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entrepreneur
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linkedin
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optimizer hq
Optimizer HQ hires Cornelis Boertjens as chief marketing officer to bolster its brand globally following its recent listing on the Frankfurt Stock Exchange.
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Make it count - build a website that will boost your business
Fri, 1st Oct 2010
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ecm
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martech
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cms
Small to medium-sized businesses can now build impactful websites with available tools. Follow these expert tips to ensure your investment pays off.
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Behind closed doors
Wed, 1st Sep 2010
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data privacy
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google
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facebook
Behavioural Targeting (BT) revolutionises online marketing by enabling advertisers to precisely reach target audiences, but raises significant privacy concerns.
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Xero wins international technium challenge
Sun, 1st Jul 2007
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fintech
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financial systems
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xero
Congratulations to Xero, winner of the International Technium Challenge organised by International Business Wales and Technium UK.
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Need a homepage? Google’s got it
Sun, 1st Jul 2007
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google
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online marketing
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creative technologies
Google introduces AdWords Business Pages in New Zealand, offering SMBs without websites a simple and customisable online presence for their adverts.