Video marketing stories
LinkedIn expands BrandLink, offers video ads with top creators
This month
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digital entertainment
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ai
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smb
LinkedIn expands BrandLink, offering advertisers premium video content from top creators to engage over 1 billion members in the US and UK.
YouTube at 20: Canadian creators reflect on culture & growth
Last month
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digital entertainment
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youtube
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netflix
YouTube celebrates 20 years, with Canadian creators contributing CAD $1.8 billion to GDP and inspiring a global audience through diverse content and innovation.
Brightcove launches AI Content Suite for video creators
Thu, 30th Jan 2025
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martech
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digital entertainment
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personalisation
Brightcove has launched its AI Content Suite, a revolutionary toolset aimed at enhancing video production efficiency and audience engagement for businesses.
AI to transform B2B marketing strategies in 2025
Mon, 18th Nov 2024
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cx
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martech
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partner programmes
In 2025, AI is set to revolutionise B2B marketing, driving strategic planning and customer engagement, says Marketing Eye's Anna D'Souza.
Brightcove unveils Marketing Insights to boost video ROI
Tue, 12th Nov 2024
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martech
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partner programmes
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digital entertainment
Brightcove unveils Marketing Insights, enhancing video campaign measurement to empower marketers in optimising content strategies and tracking performance.
Customer Catalyst launched to help tech marketers with video content
Wed, 22nd May 2024
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data analytics
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martech
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digital entertainment
AZK Media launches Customer Catalyst to meet growing demand for high-quality video content, aiming to boost conversions and customer acquisition in the APAC region.
And... action! How NZ firm Wipster transformed Microsoft's video production
Mon, 31st May 2021
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digital entertainment
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software development
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microsoft
Microsoft has turned to New Zealand firm Wipster to streamline its video production process and improve collaboration and feedback.
IDC names ANZ's top Digital Disruptor and Digital Transformer
Thu, 7th Sep 2017
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digital entertainment
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cloud services
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video
The nominations went through a rigorous judging process to determine the top Digital Transformer and Digital Disruptor for ANZ.
Ignore online video in your marketing strategy at your own peril
Tue, 26th Jan 2016
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digital entertainment
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video solutions
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video
Need a solution for fiscal flatlining? A slow new year can cripple a business, which is why it's the best time to consider a marketing strategy.