Wheedle stories
Sella shuts standalone personal auction platform, following Wheedle's and ListSellTrade's struggles in a marketplace dominated by Trade Me.
Wheedle, the Trade Me rival, has permanently closed its online operations after experiencing technical issues on its newly launched site.
Trade Me's Sam Morgan voices regret over calling Wheedle a joke as the rival aims to disrupt the Kiwi online market.
New Zealand's online market is about to get a major new competitor with the launch of a locally owned online marketplace called 'Wheedle'.
Wheedle gears up for a bold return to rival Trade Me, promising a revamped website post overcoming past technical woes.
Second Trade Me rival postpones its launch this week as List Sell Trade goes down less than 24 hours since going live.
Wheedle reassures users their passwords are safe post-privacy breach but faces criticism over security handling.
Despite being forced to close online operations two days after its official launch, Trade Me rival posts web developer advert in India.
Online auction site launched this morning as mega rich owner hits back at Sam Morgan's damning comments last week.
