Wheedle stories
Wheeding out the competition as Sella quits auction race
Tue, 5th Mar 2013
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Sella shuts standalone personal auction platform, following Wheedle's and ListSellTrade's struggles in a marketplace dominated by Trade Me.
Trade Me rival preparing comeback
Thu, 17th Jan 2013
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Wheedle gears up for a bold return to rival Trade Me, promising a revamped website post overcoming past technical woes.
List Sell Stop Trading
Fri, 5th Oct 2012
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Second Trade Me rival postpones its launch this week as List Sell Trade goes down less than 24 hours since going live.
Wheedle makes password promise after privacy breach
Thu, 4th Oct 2012
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Wheedle reassures users their passwords are safe post-privacy breach but faces criticism over security handling.
Wheedle looks for cheap Indian web developers for fix
Thu, 4th Oct 2012
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Despite being forced to close online operations two days after its official launch, Trade Me rival posts web developer advert in India.
Wheedle down and out
Tue, 2nd Oct 2012
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Wheedle, the Trade Me rival, has permanently closed its online operations after experiencing technical issues on its newly launched site.
Wheedle begins war with Trade Me
Sun, 30th Sep 2012
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Online auction site launched this morning as mega rich owner hits back at Sam Morgan's damning comments last week.
Bad feedback for Trade Me over Wheedle comments
Fri, 28th Sep 2012
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Trade Me's Sam Morgan voices regret over calling Wheedle a joke as the rival aims to disrupt the Kiwi online market.
Trade Me rival hopes to Wheedle their way into industry
Fri, 28th Sep 2012
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New Zealand’s online market is about to get a major new competitor with the launch of a locally owned online marketplace called ‘Wheedle’.