Yellow stories
Business, entrepreneurship gurus light up Hamilton event
Fri, 25th Aug 2017
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smb
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yellow
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entrepreneurship
The Biz events are designed to be specific to the region, with speakers and content tailored to the needs and interests of local businesspeople.
Yellow’s CEO steps down as the company continues digital strategy transition
Wed, 9th Aug 2017
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yellow
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job moves
Shaking off its analogue Yellow Pages origins, CMO Darren Linton will drive the company as a digital business as interim CEO.
Yellow reaches out to tech graduates
Thu, 7th May 2015
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edutech
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auckland university
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aut
For the first time Yellow is running a structured graduate programme, providing graduates with the opportunity to gain real world hands-on experience.
$150k and counting... Digital Kiwi SMEs bask in higher revenues
Thu, 21st Aug 2014
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smb
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yellow
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sme
SMEs in New Zealand benefit from digital marketing, with average annual revenue $150k higher than non-engaged SMEs, says Yellow survey.
Yellow offers 'Opt Out' system to Kiwis
Fri, 21st Mar 2014
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yellow
New Zealanders can now opt out of receiving the Yellow Pages in 2015, with an online programme for digital directories.
New Govt system signals death of the household phonebook
Fri, 21st Mar 2014
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government
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yellow
Households in New Zealand can now choose to opt out of receiving phone books, following government approval for a new system.
Yellow warns of NZ job losses
Mon, 17th Jun 2013
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yellow
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sales
As part of a new three-year transformation plan, Yellow says change will result in around 35 job losses - mainly from the Auckland sales team.
Half of NZ SMEs missing out online
Wed, 8th May 2013
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uc
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telco
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yellow
Half of Kiwi SMEs are missing the digital boat, with just 50% having a web presence, risking invisibility to a highly online consumer base.
Yellow's bid for the SMB digital marketing dollar
Wed, 29th Feb 2012
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google
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social media
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yellow
Restructuring represents next stage in evolution from directory publisher to 'digital marketing services provider'.
NZ Post accuses Yellow of online 'brand-jacking'
Tue, 22nd Feb 2011
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google
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yellow
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branding
Localist, NZ Post's upcoming Auckland directory service, says Yellow has created 'phoney' web addresses and 'brand-jacking' Localist's trademark.
NZ tree house wins at 2010 Webbys
Tue, 1st Jun 2010
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uc
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digital entertainment
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cloud services
Everything that’s wonderful and weird about the internet was decided recently at the 14th annual Webby Awards –.