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Adobe wins two Engineering, Science & Technology Emmy Awards
Marketing Technologies

Adobe wins two Engineering, Science & Technology Emmy Awards

Adobe has won two Engineering, Science and Technology Emmy Awards, recognising its innovative tools like Premiere Pro and Substance 3D Painter in the television industry.

By Imee Dequito • 3 min read • Wed, 4th Sep 2024
Adobe launches Workfront Planning to streamline marketing campaigns
Marketing Technologies

Adobe launches Workfront Planning to streamline marketing campaigns

Adobe launches Adobe Workfront Planning with generative AI to streamline marketing campaigns, providing marketers with a unified platform to boost efficiency and personalisation.

By Imee Dequito • 3 min read • Thu, 29th Aug 2024
SmartBear appoints Ron Trackey as new Senior Vice President
DevOps

SmartBear appoints Ron Trackey as new Senior Vice President

SmartBear appoints Ron Trackey as SVP of Product Management and Design, aiming to leverage his 30 years of global tech expertise to enhance its product strategy.

By Catherine Knowles • 3 min read • Thu, 29th Aug 2024
Adobe named top medium workplace in Australia's 2024 rankings
Marketing Technologies

Adobe named top medium workplace in Australia's 2024 rankings

Adobe has been named Australia's top medium workplace by Great Place to Work for the 12th year, showcasing its commitment to a supportive, innovative environment.

By Imee Dequito • 3 min read • Fri, 23rd Aug 2024
Adobe's Chandra Sinnathamby discusses responsible AI innovation
Marketing Technologies

Adobe's Chandra Sinnathamby discusses responsible AI innovation

Adobe's Chandra Sinnathamby has stressed the company's commitment to responsible innovation in AI, focusing on transparency, trust, and sustainability.

By Melania Watson • 4 min read • Fri, 23rd Aug 2024
SnapLogic & Adobe celebrate 10 years of successful partnership
Software-as-a-Service

SnapLogic & Adobe celebrate 10 years of successful partnership

SnapLogic and Adobe commemorate a decade of collaboration, driving Adobe's data transformation and streamlining operations with cutting-edge integration solutions.

By Sean Mitchell • 3 min read • Sun, 18th Aug 2024
Microsoft tackles 88 vulnerabilities in latest Patch Tuesday update
Marketing Technologies

Microsoft tackles 88 vulnerabilities in latest Patch Tuesday update

Microsoft patched 88 security flaws in October's Patch Tuesday, including seven critical and ten zero-day vulnerabilities.

By Shannon Williams • 3 min read • Thu, 15th Aug 2024
Malaysia Aviation Group boosts Martech with Anchora and GrowthOps partnership
Customer Experience

Malaysia Aviation Group boosts Martech with Anchora and GrowthOps partnership

Malaysia Aviation Group partners with GrowthOps Asia and Anchora to boost marketing through tech upgrades, aiming to personalise and enhance customer experiences.

By Catherine Knowles • 3 min read • Wed, 14th Aug 2024
Adobe launches AI-powered Journey Optimizer for B2B marketing
Customer Experience

Adobe launches AI-powered Journey Optimizer for B2B marketing

Adobe unveils Journey Optimizer B2B Edition, tapping into generative AI to streamline complex B2B sales processes by identifying and personalising journeys for decision makers.

By Imee Dequito • 3 min read • Thu, 8th Aug 2024
Adobe transforms education with new AI tools in Adobe Express
Marketing Technologies

Adobe transforms education with new AI tools in Adobe Express

Adobe has unveiled new AI tools in Adobe Express for Education, aimed at enhancing classroom learning and engagement for K-12 students worldwide.

By Imee Dequito • 4 min read • Fri, 2nd Aug 2024
Adobe enhances Illustrator, Photoshop with AI-driven features
Marketing Technologies

Adobe enhances Illustrator, Photoshop with AI-driven features

Adobe unveils major updates for Illustrator and Photoshop, enhancing productivity and creativity with new AI-powered tools like Generative Shape Fill and Generate Image.

By Imee Dequito • 3 min read • Wed, 24th Jul 2024
Campaign management software market to reach $10.2B by 2034
Customer Relationship Management

Campaign management software market to reach $10.2B by 2034

The global campaign management software market is set to soar to USD$4.8 billion by 2024 and may reach USD$10.2 billion by 2034, driven by AI and cloud innovations.

By Shannon Williams • 4 min read • Tue, 23rd Jul 2024
Adobe reveals USD $14.2 billion online sales during Prime Day
Data Analytics

Adobe reveals USD $14.2 billion online sales during Prime Day

Adobe reports a record USD $14.2 billion in Amazon Prime Day sales for US retailers, an 11% YoY increase, driven by a surge in mobile shopping and steep discounts.

By Sean Mitchell • 3 min read • Fri, 19th Jul 2024
Adobe forecasts USD $14 billion online spend for Prime Day
Data Analytics

Adobe forecasts USD $14 billion online spend for Prime Day

Adobe projects a record-breaking USD $14 billion online spend for Prime Day, driven by significant discounts, mobile shopping, and BNPL services.

By Sean Mitchell • 3 min read • Tue, 16th Jul 2024
Adobe report: APJ leads in GenAI adoption over US and Europe
Marketing Technologies

Adobe report: APJ leads in GenAI adoption over US and Europe

Adobe's latest report reveals the Asia Pacific and Japan region leads in generative AI adoption, outpacing the US and Europe with a 65% implementation rate.

By Sean Mitchell • 3 min read • Tue, 9th Jul 2024
Freshworks appoints Ian Tickle as VP for Europe expansion
Marketing Technologies

Freshworks appoints Ian Tickle as VP for Europe expansion

Freshworks has named Ian Tickle as Senior VP and General Manager for Europe, tasking him with driving the company's expansion across the continent.

By Melania Watson • 2 min read • Thu, 4th Jul 2024
Adobe appoints Keith Eadie as APAC General Manager
Data Analytics

Adobe appoints Keith Eadie as APAC General Manager

Adobe has named Keith Eadie as the new General Manager for the Asia Pacific region, strengthening efforts to boost customer experience and regional growth.

By Imee Dequito • 2 min read • Wed, 3rd Jul 2024

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