TechDay New Zealand - Aotearoa's technology news network

Adobe stories - Page 2

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Envoy names new leaders amid demand for workplace analytics
Thu, 24th Apr 2025
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martech
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adobe
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analyst report
Envoy appoints Daryle Burt as Chief Revenue Officer and Ras Gill-Boulos as VP Marketing to expand its data-driven workplace platform amid rising demand.
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DEPT named Adobe partner of the year for digital innovation in India
Wed, 23rd Apr 2025
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digital transformation
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martech
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digital marketing
DEPT has been named Adobe's Digital Strategic Innovation Partner of the Year in India for its pioneering use of Adobe solutions and digital inclusivity efforts.
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SmartBear appoints Kristine Hunt to lead global growth
Thu, 17th Apr 2025
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saas
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martech
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hcm
Kristine Hunt joins SmartBear as Senior VP of Growth Marketing, bringing 20+ years of SaaS expertise to boost global expansion and innovation.
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AI success linked to digital overhaul, says Boomi chief
Wed, 16th Apr 2025
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saas
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digital transformation
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martech
Boomi's CEO Steve Lucas warns in his new book that AI's success hinges on a digital overhaul, urging leaders to unify systems and data for true transformation.
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Adobe Acrobat Sign achieves IRAP certification in Australia
Tue, 15th Apr 2025
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digital transformation
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martech
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cybersecurity
Adobe Acrobat Sign has achieved IRAP certification at the PROTECTED level in Australia, enhancing its support for government agencies with secure digital solutions.
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Adobe unveils AI integration plans for creative workflow boost
Thu, 10th Apr 2025
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martech
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genai
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ai
Adobe unveils its ambitious plan for integrating AI agents across its product suite, aiming to revolutionise creativity and streamline workflows for users.
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Australians concerned about AI deepfakes in elections
Wed, 9th Apr 2025
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martech
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genai
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ai
A recent Adobe report reveals that 77% of Australians have encountered more political deepfakes, raising alarms about misinformation ahead of upcoming elections.
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Adobe unveils AI tools to enhance Premiere Pro editing
Thu, 3rd Apr 2025
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martech
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adobe
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digital media
Adobe has unveiled Generative Extend in Premiere Pro, enhancing video editing with AI-powered features like Media Intelligence and Caption Translation.
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Pipeline360 appoints McCarthy as Senior Director in APAC
Mon, 31st Mar 2025
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siem
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cx
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martech
Pipeline360 has appointed Joseph McCarthy as Senior Account Director for the APAC region, aiming to bolster its B2B marketing services amid rapid regional growth.
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Adobe Summit 2025: Creativity for all as Shantanu Narayen hails ‘Golden Age’ of design
Mon, 24th Mar 2025
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digital transformation
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cx
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martech
At Adobe Summit 2025, CEO Shantanu Narayen declared a 'golden age of design', where AI expands creativity's reach, empowering marketers and hobbyists alike.
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Sinch wins Adobe partner award for third consecutive year
Wed, 19th Mar 2025
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cx
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martech
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data privacy
Sinch has been awarded the Adobe Digital Experience Unified Customer Experience Technology Partner of the Year for 2025, its third consecutive win in this category.
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Adobe unveils AI innovations for personalised customer journeys
Wed, 19th Mar 2025
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cx
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martech
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supply chain
At Adobe Summit 2025, the company launched groundbreaking AI-driven innovations that redefine Customer Experience Orchestration, enhancing personalisation across industries.
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UiPath to host Agentic AI Summit on automation advances
Wed, 19th Mar 2025
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devops
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martech
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apm
UiPath will host its online Agentic AI Summit to unveil innovations in agentic automation, showcasing how AI can transform business operations.
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Adobe & AWS join forces to enhance digital marketing
Wed, 19th Mar 2025
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hyperscale
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cx
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martech
Adobe has announced a significant partnership with Amazon Web Services, aiming to enhance marketing and creative capabilities for businesses through advanced cloud integrations.
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Publicis & Adobe expand partnership with AI integration
Wed, 19th Mar 2025
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digital transformation
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cx
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martech
Publicis Groupe and Adobe have expanded their partnership to integrate Adobe Firefly generative AI into Publicis' CoreAI platform, enhancing content production.
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Adobe AI: Sensei and Firefly empower the many, challenge the few
Wed, 19th Mar 2025
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martech
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genai
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ai
As Adobe Summit unfolds in Las Vegas, anticipation grows around the potential of its AI tools, Sensei and Firefly, which could reshape creative industries.
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Adobe unveils new Firefly tools for personalised content
Wed, 19th Mar 2025
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martech
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supply chain
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genai
Adobe has launched advanced features in its Firefly Services, enhancing marketers' capabilities to produce personalised content rapidly across digital platforms.
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Adobe & Microsoft integrate AI agents for marketers
Wed, 19th Mar 2025
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uc
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cx
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martech
Adobe has launched a private preview of its Marketing Agent, collaborating with Microsoft to integrate AI in Microsoft 365 Copilot applications, enhancing marketers' productivity.
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Adobe introduces new AI capabilities in Experience Cloud
Wed, 19th Mar 2025
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data analytics
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cx
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martech
Adobe has unveiled enhanced capabilities within Adobe Experience Cloud, incorporating AI to improve customer experiences and advance B2B strategies.
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Adobe unveils AI agent tool for personalised experiences
Wed, 19th Mar 2025
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uc
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digital transformation
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hyperscale
Adobe has unveiled the Experience Platform Agent Orchestrator, a new tool aimed at enhancing AI integration for businesses' marketing and customer experiences.