Augmented Reality (AR) stories

Chris Burgess appointed CEO as CTI Digital targets UK expansion
3 days ago
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edutech
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digital transformation
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martech
Chris Burgess has been named CEO of CTI Digital, leading its UK expansion with a focus on AI, VR, and AR to enhance digital transformation services.

How rugged devices drive innovation in harsh industrial environments
Last week
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digital transformation
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supply chain
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erp
Rugged devices boost efficiency in harsh industrial settings by enabling real-time data access, reducing downtime, and improving decision-making on the frontline.

Apple launches visionOS 26 update with new spatial features
Last week
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martech
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personalisation
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cdp
Apple has previewed visionOS 26, introducing new spatial widgets, shared experiences, AI-powered photo scenes, and enhanced personalisation for Apple Vision Pro users.

Apple unveils design overhaul & new AI tools for developers
Last week
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smartphones
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llms
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ai
Apple has unveiled Liquid Glass design and AI-powered developer tools across its platforms, including Xcode 26 and a new Foundation Models framework.

Vertiv to showcase AI solutions at Datacloud Global Congress 2025
Last month
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digital transformation
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hyperscale
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dc
Vertiv will showcase AI-driven digital infrastructure and innovations at Datacloud Global Congress 2025, highlighting scalable, flexible data centre solutions.

Decathlon expands live video consultations for sports shoppers
Last month
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cx
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martech
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ar, vr & metaverse
Decathlon expands its Visio Store in France, offering free 30-minute video calls with experts for personalised advice across 10 sports categories.

Airspeeder flying car races set the pace for the next mobility revolution
Last month
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network infrastructure
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edge computing
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cartech
Airspeeder's electric flying car races over South Australia's salt flats could spark a revolution in urban transport and eVTOL technology development.

WBA launches AFC platform for 6 GHz wi-Fi deployment
Last month
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uc
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smart cities
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iot
Wireless Broadband Alliance Services launches WBA Services AFC, enabling standard power Wi-Fi in the 6 GHz band across the US via a cloud-based coordination platform.

Flam raises USD $14 million to expand mixed reality for brands
Last month
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digital transformation
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cx
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martech
Flam secures USD $14 million to advance its app-less mixed reality platform, enabling brands like Google and Samsung to enhance consumer engagement worldwide.

VeVe & YG to launch final BLACKPINK digital collectibles
Last month
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digital entertainment
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ar, vr & metaverse
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streaming
VeVe and YG Entertainment will release the final BLACKPINK digital collectibles on 18 May 2025, ahead of the band's reunion world tour.

Wi-Fi 7 trials show doubled throughput & lower latency for firms
Last month
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uc
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network infrastructure
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digital transformation
Wi-Fi 7 trials with AT&T, CommScope, and Intel show doubled throughput and reduced latency, enhancing enterprise connectivity and supporting next-gen applications.

Safe Software unveils FME updates for secure API & AR digital twins
Last month
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data analytics
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iot
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rpa
Safe Software unveils FME Data Virtualization and FME Realize, enhancing data integration and digital twin access for real-time decision-making on iOS devices.

Retailers boost performance with personalisation & new tech
Last month
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digital transformation
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cx
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martech
Cloudinary's survey reveals 93% of retailers see up to 4x better results from personalisation, boosting online and in-store customer experiences globally.

UK shoppers willing to pay more for connected experiences
Last month
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digital transformation
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cx
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martech
Four in five Brits have used connected tech like QR codes and AR when shopping recently, with many willing to pay more for these experiences, says Merkle.

TeamViewer launches DEX Essentials for smaller businesses
Last month
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cybersecurity
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ar, vr & metaverse
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it management
TeamViewer unveils DEX Essentials to extend digital employee experience tools to SMBs, enhancing IT management and workplace efficiency at any size.

VeVe unveils new Star Wars digital collectibles using AR technology
Last month
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blockchain
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ar, vr & metaverse
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licensing
VeVe and Lucasfilm launch a new Star Wars digital collectible series featuring Stormtrooper helmets and AR Podracers, priced from USD $10, to celebrate May the 4th.

Personalised data & AI crucial for brands’ future success
Last month
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data analytics
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cx
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martech
Circana's new report reveals how brands can boost customer lifetime value through personalised commerce, leveraging data tech and predictive analytics.

Europeans wary as business leaders embrace frontier tech
Fri, 25th Apr 2025
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robots
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quantum computing
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ai
A study reveals a 29-point optimism gap between European business leaders and the public on emerging tech, highlighting trust and transparency issues.

LG wins 35 Red Dot awards for design, led by OLED T television
Wed, 23rd Apr 2025
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smart home
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digital entertainment
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displays & projectors
LG Electronics secured 35 awards at the 2025 Red Dot Design Award, including Best of the Best for its wireless transparent OLED T TV.

VeVe unveils new BLACKPINK digital series with YG Entertainment
Thu, 17th Apr 2025
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digital entertainment
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ar, vr & metaverse
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streaming
VeVe and YG Entertainment launch a new BLACKPINK digital collectibles series featuring AR tech, offering fans interactive 3D assets of JISOO, JENNIE, ROSÉ, and LISA.