TechDay New Zealand - Aotearoa's technology news network

Creative Technologies stories - Page 9

Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.

With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
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AWS launches fastest, lowest latency Amazon S3 storage class
Thu, 30th Nov 2023
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storage
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hyperscale
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public cloud
AWS has unveiled Amazon S3 Express One Zone, their fastest and lowest latency cloud object storage class yet.
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Leonardo.Ai revolutionises content creation with AWS
Thu, 30th Nov 2023
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gaming
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hyperscale
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public cloud
Leonardo.Ai, an Australian AI platform, uses AWS to revolutionise content creation, generating 700m images annually. .
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Freshworks welcomes Mika Yamamoto as new Chief Customer & Marketing Officer
Wed, 29th Nov 2023
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data analytics
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digital transformation
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cx
Freshworks hires Mika Yamamoto, with an impressive 25-year track record, as its Chief Customer and Marketing Officer.
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Adam Tehilwec named Head of Growth, Marketing at software firm JobAdder
Wed, 29th Nov 2023
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digital transformation
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cx
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martech
Adam Tehilwec joins recruitment software firm JobAdder as their new Head of Growth, Marketing amid tech sector booms.
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Storyblok survey reveals consumers' festive buying behaviour and trust issues
Wed, 29th Nov 2023
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smartphones
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ecm
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martech
Storyblok survey shares festive buying behaviours, revealing brand websites hold most trust, while AI and influencers fall out of favour.
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Creative industry leaders champion automation at LA event
Tue, 21st Nov 2023
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martech
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personal computing devices
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apple
Industry leaders at the Henry Stewart Creative Production LA event highlight automation as essential in creative production.
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WPP & Sprinklr join forces to boost personalised customer experiences
Tue, 21st Nov 2023
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data analytics
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cx
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martech
WPP partners with Sprinklr to utilise AI in delivering personalised customer experiences, heralding a new era in engagement.
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HR, business leaders struggle with upskilling despite AI boom
Mon, 20th Nov 2023
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it training
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e-learning
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genai
While 75% of HR and business leaders recognise the importance of upskilling, 76% struggle to implement suitable programmes, a study shows.
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One Nexus Group teams up with Vehicle Vision to simplify vehicle appraisals
Mon, 20th Nov 2023
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cx
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martech
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smart home
One Nexus Group collaborates with Vehicle Vision to streamline vehicle appraisals at the start and end of vehicle hire periods.
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Adobe unveils Project Sound Lift, an innovative AI-powered audio tool
Mon, 20th Nov 2023
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martech
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ai models
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adobe
Adobe unveils Project Sound Lift, an AI-powered tool transforming audio quality in videos by isolating and enhancing soundtracks.
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Mastercard launches unique gaming initiative with G2 Esports & Riot Games
Fri, 17th Nov 2023
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gaming
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martech
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commerce systems
Mastercard debuts its first gaming initiative, the 'Gamer Academy', in collaboration with G2 Esports and Riot Games.
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Social trends report unfolds brand-customer disconnect
Thu, 16th Nov 2023
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genai
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ai
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content creation
Hootsuite's 2024 Social Trends Report reveals a major gap in brand-customer connections due to outdated social engagement strategies.
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Storyblok & Bynder partnership to enhance content management precision
Thu, 16th Nov 2023
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ecm
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martech
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ai
Storyblok and Bynder unite to enhance content management accuracy, aiming to aid marketing teams in upholding brand consistency.
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iXsystems unveils much-anticipated TrueNAS F-Series for advanced storage
Tue, 14th Nov 2023
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storage
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virtualisation
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gaming
iXsystems reveals cutting-edge TrueNAS F-Series with high performance all-NVMe systems– an anticipated advancement in storage solutions.
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Sony unveils Alpha 9 III with the world's first global shutter sensor
Mon, 13th Nov 2023
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sony
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workflow solutions
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photography
Sony debuts the Alpha 9 III camera, world's first with a global shutter sensor, revolutionising professional photography.
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New Zealand's Rebel Fleet bolsters Aussie film industry with Equinix partnership
Thu, 9th Nov 2023
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hyperscale
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dc
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physical security
Australia's film and TV productions will benefit from advanced technical services as The Rebel Fleet deploys in Equinix, a digital infrastructure company.
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Darabase to launch groundbreaking AR advertising platform
Wed, 8th Nov 2023
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martech
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physical security
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personal computing devices
Darabase targets a revolutionary stride in AR advertising with a platform to transform physical properties into AR adverts.
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Mismatch in generative AI usage & consumer preference in ANZ
Tue, 7th Nov 2023
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data analytics
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cx
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martech
An Adobe report reveals only 6% of ANZ brands use generative AI despite 39% of consumers favouring AI-assisted interactions.
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AI could alleviate rising Australian burnout rates
Tue, 7th Nov 2023
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data analytics
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martech
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cdp
AI could curb Australia's rising burnout rates and boost workforce productivity, according to new research from HubSpot.
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E-commerce giants betting on low pricing, genAI for Double 11 success
Mon, 6th Nov 2023
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uc
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cleantech
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ai agents
For this year's Double 11 shopping festival, e-commerce giants are expected to focus on low pricing and use genAI to aid sales.