Nielsen stories
![Story image](../../../../../uploads/story/2022/12/21/preview_Kim_Anstett_Headshot.webp)
Trellix appoints Kim Anstett as Chief Information Officer
Fri, 2nd Sep 2022
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ai security
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cybersecurity
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iron mountain
Kim Anstett joins Trellix as CIO to lead global IT organization for advancing organization security posture with XDR architecture. #cybersecurity.
![Story image](../../../../../uploads/story/2020/01/17/preview_recruitment.webp)
Nielsen bolsters management teams with two strategic hires
Fri, 17th Jan 2020
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recruitment
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nielsen
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job moves
Nielsen strengthens its management team with hires from Grainger and American Express as it prepares to split into two separate companies later this year.
![Story image](../../../../../uploads/story/2018/06/11/preview_ThinkstockPhotos-525210978.webp)
Samsung top brand in Asia for seventh year in a row
Mon, 11th Jun 2018
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samsung
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nielsen
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branding
The South Korean technology superstar has once again been rated as the best brand among those in 17 different market categories.
![Story image](../../../../../uploads/story/2018/04/18/preview_ThinkstockPhotos-122483956.webp)
34 tech heavyweights stand strong: Protecting the globe from cyber threats
Thu, 19th Apr 2018
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smartphones
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virtualisation
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network infrastructure
Not only with the companies protect customers, they've also vowed not to help governments who want to go on the cyber offensive.
![Story image](../../../../../uploads/story/2016/06/20/preview_ThinkstockPhotos-489090204.webp)
Facebook emojis might soon help you find your next travel destination
Mon, 20th Jun 2016
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facebook
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nielsen
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travel apps
It might just be possible to use Facebook Messenger, emoji searches weather and currency exchange search requests to help you book your next flight.
![Story image](../../../../../uploads/story/2016/03/24/preview_fed.webp)
2016 Secondary Teacher Census: Ministry wants educator involvement
Thu, 24th Mar 2016
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edutech
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nz
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ministry of education
Secondary teachers in New Zealand schools are being invited to take part in the 2016 Secondary Teacher Census.
![Story image](../../../../../uploads/story/2016/03/04/preview_y.webp)
Young Kiwis leading the way online
Fri, 4th Mar 2016
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digital entertainment
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mobility
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nielsen
NZ's youth pioneer digital trends, with research showing Gen Y favours online streaming and engages more with digital ads.
![Story image](../../../../../uploads/story/2015/07/21/preview_online.webp)
E-retailers outdoing bricks and mortar
Tue, 21st Jul 2015
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nielsen
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ecommerce
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research director
40% of New Zealanders shop online for convenience, 40% for price and value, and 20% for the range, says Nielsen.
![Story image](../../../../../uploads/story/2015/07/07/preview_trademe.webp)
Trade Me, The Warehouse and GrabOne lead online shopping
Tue, 7th Jul 2015
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grabone
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nielsen
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trade me
New Zealanders are hooked to online shopping, according to new research from Nielsen NZ, with cyberspace providing limitless options.
![Story image](../../../../../uploads/story/2015/04/20/preview_tv.webp)
Screen Wars: the changing video landscape
Mon, 20th Apr 2015
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nielsen
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research director
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performance management
While TV is still the screen of choice for viewing video, device proliferation and social-media is shifting the power from the provider to the people.
![Story image](../../../../../uploads/story/2014/12/05/preview_Samsung-Electronics-Voted-Best-and-Most-Trusted-Brand-in-Asia.webp)
Samsung voted best brand in Asia...
Thu, 26th Jun 2014
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nielsen
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market
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samsung
Samsung named best and most trusted brand in Asia for third year running, according to Campaign Asia's annual survey.
![Story image](../../../../../uploads/story/2014/12/05/preview_163218549.webp)
What makes Kiwis click?
Wed, 24th Jul 2013
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smartphones
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personal computing devices
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shopping
Kiwis flock to online shopping for better deals and savings, with mobile shopping set to drive NZ's e-commerce market beyond $4bn.
![Story image](../../../../../uploads/story/2014/12/05/preview_86521967_1.webp)
McAfee makes double channel appointments
Tue, 31st Jul 2012
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casb
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mcafee
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nielsen
McAfee enhances its team with Craig Nielsen as Senior Director of Channels and Aileen Paterson as National Partner Manager ANZ.
![Story image](../../../../../uploads/story/2014/12/05/preview_outlook.webp)
Outlook plugs into Facebook
Wed, 14th Jul 2010
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microsoft
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nielsen
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partners
Microsoft's Outlook now syncs with Facebook for real-time updates alongside emails, aiming to streamline social and email browsing.
![Story image](../../../../../uploads/story/2014/12/05/preview_1208422_89744071.webp)
22% of all time online is social networking - report
Thu, 17th Jun 2010
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google
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youtube
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facebook
A Nielsen report reveals that 22% of all online time is dedicated to social networking, with Facebook and YouTube leading the charge.