TechDay New Zealand - Aotearoa's technology news network

Public Relations stories

L to r   ric clements  paul gott and lee parkinson   alayic directors

Alayic appoints Planet Zeus to spearhead AI voice PR

Last week
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public relations
AI voice start-up Alayic hires North West agency Planet Zeus to lead PR and social push for launch of its automated call-handling platform.
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TechDay celebrates two years of UK expansion

Last month
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public relations
TechDay marks two years of UK growth, with eight specialist tech news sites, 7,600 stories and rising visibility across major platforms.
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Exclusive: KuCoin’s James Pinch on regulation pivot

Last month
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public relations
Crypto exchange KuCoin is opening a Sydney HQ, ramping up local hiring and regulation-first products as it chases Australian growth.
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Coalition adds global deepfake cover to cyber policies

Last month
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public relations
Coalition launches deepfake response cover in key cyber markets, offering forensic, legal and PR support for AI-fuelled impersonation risks.
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Demand Spring & Brandlight partner on AI search visibility

Last month
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public relations
The two firms launch a joint AI search visibility service to help B2B brands shape how LLMs describe and surface them as people switch away from search engines.
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Beyond the hype: The future of AI communications

Last month
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public relations
As AI reshapes communications, experts say human storytelling and clear brand narratives will define who thrives in the coming years.
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Gearing up for CES on the tech PR side

Fri, 28th Nov 2025
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public relations
CES poses PR challenges with its post-holiday timing, but strategic media engagement and pre-event briefings can boost long-term tech exposure.
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From searchable to AI-Visible: The next frontier of personal branding

Fri, 21st Nov 2025
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public relations
AI assistants now shape personal brands by interpreting online presence, making consistent, quality content vital for founders to build trust and opportunities.
New zealand music band performing on stage with digital engagement

Coppelia uses data-driven online strategy to grow music audience

Fri, 21st Nov 2025
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public relations
Auckland band Coppelia uses data-driven digital strategies and quality content to grow their music audience and secure festival invites in 2025.
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GEO: Why Generative Engine Optimization will reshape communication strategies by 2026

Fri, 21st Nov 2025
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public relations
By 2026, Generative Engine Optimization will transform digital visibility, demanding brands prioritise clear, consistent narratives for AI-generated answers over traditional SEO.
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Hivekind AI launches PR Agent to streamline B2B media relations

Mon, 17th Nov 2025
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public relations
Hivekind AI launches PR Agent, an autonomous digital worker helping B2B tech firms enhance media relations with real-time communication intelligence.
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Gallagher Security doubles goal, raising $7,000 for cancer research

Thu, 13th Nov 2025
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public relations
Gallagher Security raised over USD $7,000 for breast cancer research, more than doubling its initial goal during the Security Meets Solidarity campaign.
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Taurus rolls out digital PR service blending AI & SEO tools

Wed, 12th Nov 2025
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public relations
Taurus Marketing launches Taurus Digital PR, blending AI, SEO, and traditional PR to boost brand visibility and credibility online.
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Hotwire Global appoints Grant Toups as Global Chief Executive Officer

Fri, 7th Nov 2025
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public relations
Hotwire Global appoints Grant Toups as Global CEO from January 2026, advancing its AI-driven tech marketing and communications expertise.
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B2B tech CMOs face pressure to prove ROI amid wider remits

Wed, 5th Nov 2025
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public relations
B2B technology CMOs face greater pressure to prove ROI amid wider roles, budget cuts, and rising AI use, reveals the CMO Survey 2025.
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Brandi AI launches programme to boost agency visibility in AI

Fri, 24th Oct 2025
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public relations
Brandi AI launches a global programme helping agencies boost client brand visibility in AI-generated content through advanced analytics and GEO services.
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Global tech companies overlook a Canada-first PR mindset at their peril

Thu, 9th Oct 2025
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public relations
Global tech firms often assume Canadian markets mirror Anglo counterparts, but success demands PR strategies tailored to Canada's unique media and cultural landscape.
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Brandi AI unveils platform to boost brand presence in AI results

Wed, 8th Oct 2025
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public relations
Brandi AI has launched a platform to help brands enhance visibility in AI-generated answers, reshaping digital marketing for the AI-driven buyer journey.
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Beyond Google: When AI tells your story - A crisis recovery roadmap for C-suite & boards

Fri, 3rd Oct 2025
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public relations
C-suite leaders must now manage reputations shaped by AI narratives from ChatGPT and others, facing both misinformation and unavoidable truths.
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AZK Media unveils AI search-focused PR solution for B2B tech

Thu, 2nd Oct 2025
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public relations
AZK Media launches a PR solution tailored for B2B tech firms to boost visibility in AI-driven search by focusing on third-party endorsements over traditional SEO.