Social Media Management stories - Page 1
The mindset and skills every SME should invest in NOW to succeed in future
Thu, 18th Jul 2024
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data analytics
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martech
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ai
In a rapidly digitalising world, SMEs must invest in a future-ready mindset and essential skills like digital marketing, SEO, and data analytics to thrive.
Emplifi recognised as significant vendor in Forrester's Social Suite Landscape
Wed, 3rd Jan 2024
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cx
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martech
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ai
Customer engagement platform, Emplifi, has been recognised as a noteworthy vendor in Forrester's Q4 2023 Social Suite Landscape, reflecting the rising importance of social suite solutions.
Hootsuite's harmony-themed campaign disrupts B2B marketing norms
Fri, 27th Oct 2023
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productivity
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b2b
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hootsuite
Hootsuite challenges B2B marketing norms with a disruptive, harmony-themed creative campaign to transform product launches.
Khoros appoints Travis Mason as VP & Country Manager for ANZ
Fri, 21st Apr 2023
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uc
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ai agents
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social media
Khoros appoints Travis Mason as VP and Country Manager for Australia and NZ, signaling the company's commitment to regional expansion and digital-first CX.
Higher social media spend by Australian SMEs in 2023: GetApp
Tue, 21st Mar 2023
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digital marketing
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social media
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social media listening
GetApp has found 53% of SMEs in Australia plan to grow their social media budget in 2023, including paid advertising, content creation, and software purchase.
APAC consumers say firms' social media reputation matters
Thu, 17th Dec 2020
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social media
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kaspersky
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branding
If a crisis unfolded, 38% would stop using an organisation’s products if they were caught up in a crisis that spilled online.
Firms that use social as a 'megaphone' miss out on transformation - Hootsuite
Wed, 23rd Sep 2020
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crm
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cx
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martech
Organisations often limit social to the marketing department, but instead it should be connected into the ‘lifeblood and workflow’.
Hootsuite leads the social engagement charge - Forrester report
Wed, 24th Apr 2019
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data analytics
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martech
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planning
Hootsuite recognized as a leader in Forrester's Sales Social Engagement Tools report, praised for its seller-focus and scale.
Jobs 'aplenty' for freelance writers, devs & eCommerce specialists?
Thu, 17th Jan 2019
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martech
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commerce systems
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software development
Freelance writing and API development topped the list of fastest-growing jobs in 2018, driven by surging demand for digital content and web services.
Hootsuite's five social trends marketers should take note of
Fri, 7th Dec 2018
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cx
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martech
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social media
These trends should keep marketers, customer experience leaders, social media professionals and executives awake at night.
Hootsuite's new social media integrations for LinkedIn
Mon, 19th Nov 2018
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linkedin
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hootsuite
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social media management
Hootsuite launches new LinkedIn integrations, allowing businesses to schedule video posts, @mention Pages, and monitor engagement directly through its platform.
Four ways social media management software is transforming CX
Fri, 1st Jun 2018
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crm
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cx
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martech
Gartner’s 2017 Customer Experience in Marketing Survey indicated that 67% of companies feel they compete mostly or completely on the basis of CX.
NBN Co names Paul Tyler as its new chief customer officer
Thu, 8th Feb 2018
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smartphones
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uc
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dei
NBN Co has appointed Paul Tyler as its new chief customer officer for business, taking over from the retiring John Simon; Karina Keisler also set to depart.
Forrester names Hootsuite leader in social media management solutions
Wed, 14th Jun 2017
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hootsuite
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report
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social media management
Hootsuite received the highest possible scores in the measurement and data functionality, planned enhancements, and pricing transparency criteria.
Twitter welcomes TweetDeck to the nest
Thu, 26th May 2011
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social media
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twitter
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social media management
Twitter secures its future by acquiring TweetDeck, enhancing its offer to power-users and brands in a bid to monetise tweets effectively.
Overcoming your social media fears
Wed, 1st Sep 2010
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digital marketing
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social media
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social media management
Businesses often shy away from social media due to fears of brand degradation, outdated techniques, and competitive threats. Here's how to overcome them.
A wise media tool
Sun, 1st Aug 2010
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social media
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twitter
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hootsuite
Discover how HootSuite, the ultimate media tool, revolutionises social media management for businesses, offering seamless collaboration and analytics.
How are you doing? Ask the customer
Sun, 1st Aug 2010
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digital marketing
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social media
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social media management
You need a strong understanding of your site’s metrics and monitoring platform, and the confidence to help you cope with the inevitable knockers.
THE TOP 5 HIDDEN DANGERS FOR SOCIAL NETWORKING
Sun, 1st Aug 2010
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social media
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twitter
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social media management
Whether you or your business is into social networking or not, you cannot afford to ignore new media channels.
Tips for Facebook success
Sun, 1st Aug 2010
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facebook
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social media
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social media management
Boost your business on Facebook with these expert tips on creating a dynamic page and targeted ads to connect with millions.