Social Media stories

Zapier's study of 10,000 workflows shows AI is shifting from one-off tools to core lead-management infrastructure for sales teams.

Perion launches Outmax AI agent for TikTok, promising brands up to 25% better ad performance via its cross-channel optimisation engine.

Syndigo has snapped up Taggstar, folding its real-time social proof messaging into a wider product data cloud for retailers and brands.

Adobe is baking chat-style AI assistants into Photoshop and Firefly, letting users edit and generate images simply by describing changes.

Bitdefender exposes 26,000 Meta ads in 25 countries pushing fake investment schemes, impersonating banks, media and public figures.

Women tech leaders mark IWD by demanding structural change on trust, mentorship and pay, warning UK firms lose GBP £2bn-£3.5bn a year.

Deskpro launches cloud and VPC help desk on AWS Marketplace, giving organisations flexible hosting, AI options and streamlined procurement.

Meta took down nearly 6m scam ads in 2025 after alerts from Lithuanian watchdog Debunk.org under the EU's Digital Services Act system.

New BS ISO 21800 standard aims to cut fine print and make online contracts clearer for consumers across booming UK digital markets.

Scammers hijack Israel-Iran war headlines for classic advance-fee email cons, security researchers warn, urging users not to respond.

As AI becomes a sleepless gatekeeper of reputation, communicators must feed the machines or risk vanishing into background noise.

AI search tools cast brands in starkly different lights, with Google skewing early negative and ChatGPT souring sentiment near purchase.

Female leadership at Tineco ANZ is reshaping consumer tech, proving diverse perspectives are vital to real-world innovation and growth.

Women founders are closing the start-up gap, but with VC still lagging, visibility and public storytelling are now vital growth capital.

Bridging schools and tech careers with inclusive training and language could speed women's path into engineering and shape fairer AI.

OpenID Foundation warns that fragmented rules for managing digital estates after death demand global standards before AI deepfakes escalate risks.

Typeface launches a Marketing Orchestration Engine, unifying AI agents, brand data and IT controls to govern cross-channel campaigns at scale.

Meta will strip likes and shares from click-through metrics, shifting them to new engage-through reports to align ads data with third-party tools.

Bitget launches a global Blockchain4Her drive for International Women's Day, pushing gender inclusion and women's leadership in Web3.

Non-consensual deepfake abuse of women is not just online harassment but cybercrime, demanding full threat intelligence and security action.