Social Media stories - Page 7
Marketing analytics software sector riding high on AI & ML adoption
Thu, 4th Jan 2024
#
digital transformation
#
risk & compliance
#
data privacy
The global marketing analytics market is bolstered by increased adoption across sectors such as retail and manufacturing for improved AI and ML processes.
Emplifi recognised as significant vendor in Forrester's Social Suite Landscape
Wed, 3rd Jan 2024
#
cx
#
martech
#
ai
Customer engagement platform, Emplifi, has been recognised as a noteworthy vendor in Forrester's Q4 2023 Social Suite Landscape, reflecting the rising importance of social suite solutions.
B2B eCommerce firms urged to adopt B2C strategies for survival in NZ
Thu, 28th Dec 2023
#
data analytics
#
cx
#
martech
B2B firms urged to adopt B2C strategies amid evolving NZ economy, stressing digitalisation to survive, experts say.
Influencer endorsements could harm festive sales, Storyblok suggests
Thu, 21st Dec 2023
#
social media
#
shopping
#
christmas
Storyblok's research suggests influencer advertising could depreciate festive sales, with 25% of shoppers discouraged by them.
Mobile banking malware threat surges globally, says Zimperium report
Wed, 20th Dec 2023
#
malware
#
cryptocurrency
#
fintech
Global mobile banking malware threats significantly rise, with 1,800 banking apps targeted in 2023, says Zimperium report.
Australia set to launch new online safety regulations in 2023
Tue, 19th Dec 2023
#
cloud services
#
social media
#
online safety
Australia plans to implement a comprehensive set of online safety regulations from December 2023; smaller businesses face compliance challenges.
Content creators earn $700m across social media platforms in 2023
Sat, 16th Dec 2023
#
youtube
#
instagram
#
social media
Top 50 social media content creators turned digital influence into $700m in 2023, a study reveals.
8x8's new tool 'Sales Assist' empowers retailers and enhances shopping experience
Fri, 15th Dec 2023
#
uc
#
digital entertainment
#
email
8x8 unveils 'Sales Assist', a new tool designed to enhance customer satisfaction and streamline the retail experience.
Generative AI's rapid adoption set to revolutionise various applications by end 2023
Thu, 14th Dec 2023
#
martech
#
social media
#
productivity
Report predicts pivotal shift in GenAI adoption by 2023, revolutionising varied applications and driving unprecedented growth.
AI to customise cyber threats, predicts cybersecurity firm Gen
Fri, 8th Dec 2023
#
mfa
#
cryptocurrency
#
blockchain
Gen predicts AI will customise and escalate cyber threats by 2024, making cybersecurity a daily life necessity.
Adobe predicts 2024 dominant creative trends in new report
Fri, 8th Dec 2023
#
gaming
#
martech
#
digital entertainment
Adobe's 2024 Creative Trends Report reveals four key themes set to influence digital content, including photography and social media.
Deposco unveils top eCommerce & retail trends for 2024
Thu, 7th Dec 2023
#
cx
#
martech
#
ecommerce
Deposco Europe’s Will Lovatt predicts 'zero consumer' behaviour, eCommerce growth, social media impact and tech advancements will dominate 2024 retail trends.
SMEs slow to adopt AI despite recognising future impact
Tue, 28th Nov 2023
#
fintech
#
financial systems
#
accounting systems
Despite 44% of Australian SMEs foreseeing AI's impact on their sector within five years, only 19% currently use AI tools.
Social commerce strategies: changing the retail game plan
Wed, 22nd Nov 2023
#
ecommerce
#
ar, vr & metaverse
#
social media
As social media strategies continue to evolve, they are set to open new doors for brands to create social commerce experiences.
AI technologies heighten risk of Black Friday scams in Australia
Mon, 13th Nov 2023
#
email security
#
instagram
#
social media
Rise in AI technologies boosts Black Friday scam risk in Australia, with losses to fraud hitting $3.1bn in 2020.
Australian shoppers heavily rely on user-generated content for purchases
Tue, 7th Nov 2023
#
reviews
#
ecommerce
#
social media
Over 80% of Australian consumers rely on user-generated content to influence purchase decisions, finds Bazaarvoice.
Survey reveals alarming rate of online scams targeting New Zealanders
Fri, 3rd Nov 2023
#
cloud services
#
social media
#
norton
Norton study uncovers that one-third of New Zealanders have fallen victim to online scams, losing an average of NZD700.72.
GroupM and Criteo announce first-ever Asia Pacific partnership for omnichannel commerce
Thu, 26th Oct 2023
#
email
#
social media
#
discovery
GroupM and Criteo launch their first-ever partnership in the Asia Pacific, aiming to strengthen omnichannel commerce media.
.webp)
Former Exec for Hitachi Vantara Joins Proofpoint as Senior VP
Tue, 24th Oct 2023
#
advanced persistent threat protection
#
cybersecurity
#
email
Former Hitachi Vantara executive Mark Ablett has been appointed as Senior VP for Proofpoint in the Asia Pacific and Japan region.
AI to play an important role in Australian Christmas shopping
Mon, 23rd Oct 2023
#
ecommerce
#
social media
#
christmas
Australian consumer spending is set to decrease this festive season due to cost-of-living pressures, says Sitecore report.