The Ultimate Guide to Data Analytics
2025 edition
Overview
Without analysis, data is essentially untapped potential in much the same way that a seam of minerals underground is valuable but only if exploited. Data analytics describes the processing of data (often by data scientists, but also by appropriately-equipped people in line-of-business positions) to find trends or patterns, in support of decision-making, or the discovery of new opportunities (for example, cross- or upselling). Data Analytics can be performed with relatively simple tools like spreadsheet programs, or it can be performed by purpose-designed specialized systems and software.
Analyst reports

IDC on Robots
ANZ firms boost AI investment to future-proof supply ch...
3 days ago

Gartner on SaaS
Australian public cloud spend to hit AUD $26.6bn in 202...
4 days ago

IDC on SaaS
Kyriba debuts TAI to boost CFOs’ trust in safe finance ...
5 days ago

Gartner on SaaS
Neo4j launches serverless graph analytics platform for ...
Last week

IDC on Digital twins
SAS Viya expands AI tools with new offerings & cloud se...
Last week
Featured news

About Big Data
How the Orlando Magic are reinventing fandom with data ...
Last week

About Digital Transformation
Exclusive: DBS bets on AI to scale customer-centric ban...
Last month
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About Big Data
Exclusive: Nuix CEO warns 'poor data in AI only results...
Last month

About Business Intelligence
Exclusive: 'AI everywhere' and embedded trust key to Ne...
Last month

About Data Protection
Exclusive: Businesses face growing challenges in managi...
Fri, 21st Feb 2025
Expert columns

By Tsubasa Nakazawa of Kintone Southeast Asia
Digital resilience as a practical blueprint for SMEs in...
2 days ago

By Adhil Badat of Rackspace Technology
AI is inevitable: The only choice is to adapt or stagna...
4 days ago

By Anurag Sanghai of Intellicus Technologies
Generative AI 2.0: How It Will Redefine Business Intell...
5 days ago

By Sharath Muddaiah of IoT Solutions at G+D
Managing and optimising soaring levels of smart label d...
5 days ago

By Kevin Dherman of SYSPRO
Adoption of AI in Manufacturing: A look into trends, st...
5 days ago
Interviews

Discussing Big Data
How the Orlando Magic are reinventing fandom with data ...
Last week

Discussing Digital Transformation
Exclusive: DBS bets on AI to scale customer-centric ban...
Last month
.webp)
Discussing Big Data
Exclusive: Nuix CEO warns 'poor data in AI only results...
Last month

Discussing Business Intelligence
Exclusive: 'AI everywhere' and embedded trust key to Ne...
Last month

Discussing Data Protection
Exclusive: Businesses face growing challenges in managi...
Fri, 21st Feb 2025
More expert columns

By Adam Bowles of OneAdvanced
The rationale for positioning businesses to thrive in a...
Last week

By John Bates of SER Group
Think AI will fix info overload? Think again
Last week

By Steve Leeper of Datadobi
What businesses can learn from 15 years of data growth
Last month

By George Dragatsis of Hitachi Vantara
Australian organisations have two key reasons to double...
Last month

By Billy Loizou of Amperity
Achieve True Personalisation with AI-Powered Customer D...
Last month

By Thomas Palmer of OneStream Software
Navigating uncertainty: How CFOs can build resilience i...
Last month
Top players
Recent news

About Digital Transformation
Alteryx unveils unified AI suite to streamline data ana...
2 days ago

About Digital Transformation
Radix & Missouri university use AI to boost campus faci...
2 days ago

About Platform-as-a-Service
Catalyst AI update offers deeper insights for fleet man...
3 days ago

About Digital Transformation
Global financial leaders awarded for digital risk innov...
3 days ago

About Big Data
UK charities missing out on AI as demand & barriers inc...
3 days ago
More news

About Software-as-a-Service
AI & sustainability driving India's technology transfor...
4 days ago

About Business Intelligence
Celonis expands AI & orchestration in latest platform u...
4 days ago

About Medical tech
Hong Kong Hospital Authority cuts A&E waits with data &...
4 days ago

About Business Intelligence
Strong data management could unlock AUD $115 trillion g...
4 days ago

About Identity Theft
Entercard adopts FICO to boost fraud detection in Nordi...
5 days ago
Even more news

About Customer Experience
LexisNexis to highlight data enrichment at BIBA 2025 ev...
5 days ago

About Big Data
Australian telecoms face data security & access challen...
5 days ago

About Business Intelligence
Notitia & Astrato partner to deliver AI cloud analytics
6 days ago

About Business Intelligence
TDCX tops Southeast Asia OA500 index, rises to 17th glo...
6 days ago

About Mobile gaming
AdsAdvisor introduces platform for app marketing analyt...
6 days ago
Job moves

Move at CyberArk
CyberArk appoints Jeremy Sim to lead channel growth in ...
Last week

Move at Ernst & Young
Publicis Sapient appoints data & AI lead for Australia
Last week

Move at SAP
Teradata appoints John Ederer as Chief Financial Office...
Last week

Move at Teradata
Tim McIntire named Chief Technology Officer at Hyland
Last week

Move at SAP
John Ederer appointed Chief Financial Officer at Terada...
Last week
Other guides
You can read other related guides from Marketing Technologies, Planning, Artificial Intelligence, Digital Transformation, and Generative AI.
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