Digital Marketing stories - Page 10
Driving hotel demand with revenue management technology
Fri, 14th Oct 2022
#
digital marketing
#
online bookings
#
revenue management
Automating revenue management tasks through a system can help hotels attract the right guests at the right price, enhancing profitability and growth.
Why the financial services industry needs to embrace ‘relationship marketing’
Tue, 11th Oct 2022
#
fintech
#
cx
#
martech
Fintech disruptors and a desire for personalized experiences are shaking up customer loyalty in the financial services industry.
Cross-team partnerships: The foundation for seamless digital experiences for customers
Thu, 22nd Sep 2022
#
data analytics
#
digital transformation
#
martech
The region’s digital consumer population will continue to grow exponentially, reaching 370 million by the end of 2022.
WP Engine appoints Sachin Puri as Senior Vice President & Chief Marketing Officer
Fri, 16th Sep 2022
#
data science
#
casb
#
ecommerce
WP Engine appoints Sachin Puri as SVP and CMO, responsible for global marketing strategy and brand as the company launches new products.
Optimizely and Orchard partner to scale marketing experimentation
Tue, 13th Sep 2022
#
crm
#
cx
#
martech
Optimizely has announced a partnership with Orchard to help marketers and organisations scale experimentation through a mix of strategy and platform.
Bonsey Jaden appoints Sherwin Kukreja as Head of Social Media
Fri, 9th Sep 2022
#
cloud services
#
digital marketing
#
social media
Digital group CUE-backed Bonsey Jaden appoints Sherwin Kukreja as Head of Social Media across the Asia Pacific region. #digitalmarketing #leadership.
How Infosys Consulting is driving better data-driven solutions for ASEAN
Thu, 8th Sep 2022
#
data analytics
#
martech
#
planning
Trends across the market have continued to show that customers are expecting transactional banking activities to be completely effortless.
VPLS strengthens team with key leadership hires
Fri, 26th Aug 2022
#
private cloud
#
network infrastructure
#
hybrid cloud
VPLS has added 3 core members to its team- systems VP Mark Hassman, global marketing VP Renée Lawrence & network engineering VP Steve Rubin.
FM Global appoints Thomas J. Quinlan III as board of directors of commercial property insurer FM Global
Fri, 26th Aug 2022
#
data analytics
#
digital marketing
#
bi
Thomas J. Quinlan III, president and CEO of R.R. Donnelley - Sons Company, has been elected to the board of directors of commercial property insurer FM Global.
Forget SEO; think trust and influence says digital marketing guru
Tue, 23rd Aug 2022
#
martech
#
digital marketing
#
auditing
We chat with Australian digital marketing pioneer Ian Hopkinson about what lead him to create his own auditing tool.
CM Group recognised as Best Overall MarTech Company
Tue, 16th Aug 2022
#
martech
#
management
#
cloud services
CM Group has been named the Best Overall MarTech Company for the third consecutive year by MarTech Breakthrough.
Facebook NZ financial report reveals notable revenue increase
Thu, 4th Aug 2022
#
uc
#
ar, vr & metaverse
#
facebook
Facebook New Zealand Limited reports significant increase in revenue and profit for 2021, with revenue up by over $1 million compared to the previous year.
Komo strides ahead with 'Own the Moment' campaign
Fri, 22nd Jul 2022
#
digital marketing
#
komo
#
job moves
Komo, a content creation platform, has made four new hires and attracted new clients including Goodman Fielder and Body Science.
Why it's time to 'dial up' the power of mobile marketing
Mon, 18th Jul 2022
#
smartphones
#
customers
#
digital marketing
Mobile marketing is crucial for brands as the third-party cookie crumbles. Here are four ways to leverage mobile marketing for success.
Marketing technologies set to increase revenues - study
Thu, 7th Jul 2022
#
data analytics
#
martech
#
personalisation
Marketing leaders say that investment in new marketing technologies (MarTech) will drive significantly increased revenues.
New ASB campaign helps young people better understand money
Wed, 6th Jul 2022
#
devops
#
apm
#
software development
ASB is helping 18 to 24-year-olds take advantage of financial possibilities and better understand the world of money.
TechDay's different story types explained
Mon, 20th Jun 2022
#
digital marketing
#
techday
#
faq
Each type of story has a different purpose, so it’s worthwhile understanding which type could work for your needs.
Zero party data and the new era of 'relationship marketing'
Fri, 17th Jun 2022
#
data analytics
#
cx
#
martech
The ideal way to engage consumers is through real-time, hyper-personalised experiences, a new eConsultancy report reveals.
Bonsey Jaden appoints Francois Filamor as group general manager
Fri, 27th May 2022
#
digital marketing
#
grab
#
job moves
Francois Filamor promoted to group general manager after successful tenure as general manager of Bonsey Jaden Philippines.
Getty Images delves into the world of NFTs with Candy Digital
Tue, 24th May 2022
#
cryptocurrency
#
blockchain
#
martech
Getty Images and Candy Digital, the next-generation digital collectible company, have announced a new multi-year partnership agreement.